MARKET RESEARCH ON PERFUME PREFERENCE SUBMITTED TO: SUBMITTED BY: Dr S.K LAROIYA HARSIMRAN KAUR AULAKH - E06| DEPT. OF ECONOMICS PRIYANKA PANDEY E07| AMITY short letter SCHOOL SANJANA LAL E17| RAJAT Jain E28 | SAMRIDDH TYAGI E38| Acknowledgement We sincerely thank our merchandise Research professor Dr. S.K. Laroiya for guiding through this research theater by part us in making the questionnaire, and providing the overview of the various analyses which needed to be performed. RESEARCH OBJECTIVE:- To study the consumer bearing pattern of routine and acquire of high end perfume brands in the Indian market.
Our objective consisted of the following:- * Evaluate the say-so of different affect advertising strategies for males and pistillates, including advertisements featuring celebrities and models and product promotion advertisements. * fall the best progression toward print advertisements and product promotions for males and females. * Determine the factors that sour male purchase tone for perfume. * Determine the factors tha t influence female purchase intent for perfu! me. * Determine the effectiveness of sales associates among male and female customers. sample distribution SIZE- 300 SAMPLING TECHNIQUE- quota sampling DATA allurement METHOD- immemorial (first hand data collection) INDUSTRY BACKGROUND In antediluvial times people employ herbs and spices, almond, coriander, and flowers to mix together. People employ fragrances as a purpose of seduction or spectral ceremonies. Perfume is a means...If you want to get a all-encompassing essay, order it on our website: OrderCustomPaper.com
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